Public relations disaster of the year: The three CEOs of America’s car industry, for flying private jets to Washington to beg for a bailout because they’re running out of money. What better way to illustrate how out of touch they are with the American public? Runner-up: John Thain, CEO of Merrill Lynch. He was hailed as a hero for saving his firm with bailout money, only to blow it by demanding his bonus.
Swimming naked award: This refers to a joke by Warren Buffett that anybody can succeed in finance when times are good, but you find out who’s been swimming naked (taking stupid risks) when the tide rolls back. The winner is Iceland, whose entire economy exploded because a few people in America defaulted on their mortgages.
Fight of the year: Dick Fuld versus his own employees. Fuld presided over Lehmen’s demise and an anonymous employee attacked him in the office gym. Fuld was knocked the fuck out with a single punch, ironically mirroring his firm’s problem of having a glass jaw.
Best letter of the year: Congressman Henry Waxman with unmasked schadenfreude when he demanded that all Wall Street firms bailed out by the government publicly list their top earners, their bonuses, and how this was calculated.
Flop of the year: Sovereign wealth funds. Earlier in the year, they were the new financial monster as government-backed funds from China and Dubai were anticipated to simply buy the entire world. Then they were going to buy our financial system when it was in peril. Now the Chinese and Arabs are counting their massive losses and wondering what happened to the money. Turns out economies dependent on cheap manufactured products and oil have a massive gap in their strategy when consumers stop buying.
Client of the year: Eliot Spitzer, aka Client Number Nine. Wall Street didn’t have much to cheer in 2008, but the fall of New York’s most hated regulator in a sex scandal was one of them.
Worst abbreviation: The early winner was structured investment vehicle, or SIV. The new winner is TARP, troubled asset relief program. Someone needs to re-think these names and find out if they could have terrible ramifications like these are having now.
Poorly timed nickname: joint winners are Whole Foods Market and Starbucks. They earned their nicknames of Whole Paycheck and Fourbucks, and true to that, consumers stopped going when the economy got rocky. Both have stocks that are down more than 50% for the year with even uglier forecasts for 2009.
Saved the Universe award: Warren Buffett. His timely investments saved General Electric and Goldman Sachs from the humiliation of requiring a bailout. Masters of the Universe breathed a sigh of relief.
Comeback kid: Cash, which is once again king. Others thought this might be the year when oil, China, environmentalism, or hope and change might be the new hottest commodity. But at the end of the day, cash is indisputably still the only commodity that matters. Runner-up: Bank of America, which now has enough of the US government’s cash to deserve the name.